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| Sony Bravia: Paint - Remastered. |
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A study that highlights the pivotal role of
music in the overall feel of an ad. Here is a
proposed improvement that I feel is more in
line with the first Bravia ad, both in visual
harmony and acoustic melody. The production
was definitely impressive and the footage was
breathtaking but it lacked the consistency to
be a rightful sequel to the Bravia campaign.
Here, colour is presented as soothing and
spectacular as opposed to philharmonic and
abrupt. This is a rough cut to convey the
proposed music (and tempo) change. I offer
all my respects to the team that brought this
spot to fruition.
Tags : sony bravia paint jonathan glazer fallon alan crossley very cross productions |
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Affichage : 46246
Durée : 90 s |
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